More customers. Less guesswork.
Fencepost helps service businesses get better leads from Google and Meta — and tracks every dollar back to real revenue, not just clicks.
4.2x
Average return after Year 1
30%
More customers in 90 days
79%
Lower lead costs
(Suncoast Roofing)
- Every lead tracked to real revenue — you’ll always know what’s working.
- Everything we build is yours. No lock-in, ever.
- A real human on your account — not a ticket system.
THE REALITY
You’ve done marketing before. You know what bad looks like.
Agencies that go quiet after onboarding. Reports that show impressions but can’t tell you how many jobs you closed. Ad spend that disappears with nothing to show for it. Fencepost is built differently — because we only win when you do.
OUR EDGE
What makes Fencepost different
Every lead tracked to revenue
We connect every ad dollar to closed jobs — not just form fills. You’ll always know what’s working.
You own everything
Every page, campaign, and asset we build is yours. No lock-in. No black box.
A real human on your account
No ticket systems. No offshore hand-offs. A dedicated team that knows your business.
OUR CLIENT STORIES
Real results from real service businesses
“500% ROI on ad spend”
Google Ads + Local SEO
“79% lower lead costs”
Paid Ads Management
“134% more organic traffic”
Local SEO
What to Expect
Here’s what happens next
Discovery Call (15 min)
We learn your business, your market, and what you’ve already tried. No pressure, no pitch deck.
1
Build & Launch (3–5 weeks)
We build your campaigns, landing pages, and tracking systems. You approve everything before it goes live.
2
Grow & Optimize
Monthly lead-quality reviews, bi-weekly reporting, and a team that’s always optimizing — not just maintaining.
3
We track all of it in your Lead Quality Database —so you know exactly where your budget is going, what it’s generating, and what comes next.
OUR PROCESS
Our Formula for Local Growth is Simple.
When you work with Fencepost, everything we do is filtered through a formula of four key local growth ingredients to help you grow predictably and profitably. Here’s what’s next:
01. Discovery Call
We’ll take this opportunity to determine whether there’s a strong mutual fit for collaboration, ensuring our goals and expectations align.
02. 60-Minute Kickoff Call
After you’re ready, we schedule a 60-minute kickoff call to gather requirements for your local growth formula.
03. Build & Assessment Time!
Our team goes and builds out all the pieces of your Local Growth Formula (think ads, SEO and content strategy, review automation). This takes 3-5 weeks.
04. Approval & Launch
After copy, creative, and strategic roadmaps are sent and approved, it’s time to launch!
05. Regular Communication Cadence
Our team will send you a link to your live reporting dashboard, a Lead Quality database, and a bi-weekly traction report. Each month, we’ll review these with you to evaluate lead quality and progress.
TESTIMONIALS
See What Others Are Saying
Matt K.
Rachel C.
Chris W.
Chaz W.
Jake I.
Clem M.
Andrew H.
Jeff P.
Nathan L.
The Reality
We’ll be straight with you: if you’re looking for overnight results or the cheapest option, we’re not the right fit. What Fencepost delivers is more, better-quality customers than you’re getting right now — through a system that’s been proven across hundreds of service businesses. We’re selective about who we work with because your success is how we grow.If you’re serious about scaling, let’s talk.
Let’s see if we’re a good fit
Tell us about your business and we’ll take it from there.